Boardroom Business? On Your Bike



Besides reshaping our down time, Britain’s love affair with the bicycle is redefining our office parameters. Based in Mansfield, former Olympic cyclist, Bryan Steel has teamed up with insurance broker Paul Hopewell to swap the boardroom for the open road.

Steel was a silver medallist in the team pursuit at the Athens Olympics in 2004 and won bronze in the same discipline four years earlier in Sydney. Now a motivational mentor and business coach, he is now using his passion for cycling to breathe life into traditional business methods.

The result is a networking group that takes its members on weekly rides of between 50 and 100 km through historic market towns and rolling countryside of England.

Mr Hopewell, senior healthcare partner with The Health Insurance Group, underlined the inclusivity of the pursuit, stating: “Whether you’re a budding entrepreneur or a seasoned business owner, networking is an important aspect of business. There are numerous events and communities out there for making connections but we felt the ‘business on bikes’ group was a great way of getting people involved”.

“We set out on a different route every week and it’s fun, healthy and perfect for making new contacts among enthusiasts that also happen to do business”, he added.

The Bryan Steel Cycling Group meets every Sunday morning at Mansfield restaurant, Il Rosso, and is open to cyclists of all abilities. The three-hour session begins at the Nottingham Road venue before breaking out into picturesque north Nottinghamshire.

So far the founding-group has attracted 20 local business people while other cycling groups have expressed an intention in adding to the network’s numbers.

The ‘business on bikes’ franchise will soon be available so that other active-minded entrepreneurs can benefit from this invigorating new form of networking. An induction programme will introduce the format and cover business relationships, group responsibilities such as health and safety, and advanced riding techniques.

Bryan Steel added that the new venture’s benefits are already being felt: “Some of our early members have told us that ‘business on bikes’ is a breath of fresh air and less intimidating than traditional networking events. It’s been great for everyone’s fitness and some have already made connections with owners and directors of large multinational companies.”

For more information about the ‘business on bikes’ group please contact:

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